AishCafÉ’s flashy Web presence makes it look more like a gambling site than the religious experience it is. There are interactive animations, clickable icons and even a mock iPhone to attract Jewish college students. And, like gambling, it could pay to play. The site, run by Aish HaTorah, an Orthodox Jewish educational network based in Israel, offers students willing to learn about their faith a payout of up to $250 or a $300 subsidy for a trip to Israel.

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